Google Analytics 4 Bootcamp
Upgrade Yourself To The Future Of Google Analytics.
- Delivered 100% online
- Live Interactive Classes
- 03 Weeks
- 28th July to 15th Aug - Mondays & Thursdays (7PM - 9PM IST)
Who this course is for?
This course is encouraged for digital marketers, business performance analysts, marketing managers, web developers, eCommerce professionals, online entrepreneurs, finance analysts, operations analysts, and data analysts who are already using Google universal analytics.
What you'll learn?
- How to develop a plan to upgrade from Universal Analytics to GA4
- Developing an overall understanding of how to set up and work on Google Analytics 4
- Customizing your analytics configurations as per your business goals
- Advanced customization of data to drill into what you need
- Analyzing the data and gaining meaningful insights into GA4
- Advanced events measurement
- Building reports based on your business goals in GA4 and Google Data Studio
- Clear understanding of reports and action steps behind them
- Using GA4 to provide meaningful insight into and make data-driven decisions
- Proper setup and configuration of Google Analytics
- Clear overview of navigating Google Analytics
- Integration with Google AdWords and Webmaster Tools
Course Outline
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Module 01 Fundamentals of Google Analytics 4
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Module 02 Migrate from UA to GA
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Module 03 Creating a GA4 Measurement Plan
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Module 04 Setting up Events & Conversion
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Module 05 GA4 Reporting overview
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Module 06 eCommerce Tracking & Reporting
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Module 07 GA4 Advanced Reporting
- 100% conducted live with access to recordings
- Practical lessons and demonstrations with sandbox and live websites
- Access to exclusive templates and checklists
- Q&A sessions with the instructor to clear all your doubts about GA4
Your Trainer - Infas Iqbal
Infas is an expert in digital analytics and is currently the CMO for Swedish-based company Saltside which operates leading online classified websites in Sri Lanka (ikman.lk) and Bangladesh (Bikroy.com) with over 7 million monthly active user base.
Infas has been working with Google Analytics for over 12 years, He has worked with and consulted for companies in various industries including Advertising, eCommerce, telecommunications, FMCG & Education & Finance.
As your course instructor, he will walk you through practical techniques for planning, setting up, and using Google Analytics and show you how to get the most out of your reports to improve your website and your marketing.